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REDS: BEAUTY IN KOREAN

Interactive Sound Poster

Adobe Photoshop, Adobe Illustrator

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Intro

Reds: Beauty of Korean is an interactive sound poster that highlights the characteristics of the Korean language, particularly its diverse expressions for describing colours.

 

The seven words for "red" on the poster capture subtle, nuanced variations depending on context or shade.

 

As language continuously evolves, the poster aims to preserve the unique characteristics of the Korean language for future generations by inviting them to experience it both visually and audibly.

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Creative Strategy

The seven words on the poster, all meaning "red," have been designed as typography that visualises their usage context or subtle differences in meaning.

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